Join the List
Flight Manual™ · The field guide

Flight Manual.

The whole industry.
In one free book.

100+ pages on starting, running and scaling a custom print, promo and sign shop. Every method explained. Every number revealed. No fluff, no gatekeeping, no $1,200 "consultant" who's never pulled a squeegee.

Download free →See what's inside
100+
Pages
19
Chapters
$0
Cover price
Flight Manual
Fm
Fm
Flight Manual
FREE
Field Guide
What's inside

Six parts.
Nineteen chapters.

Chapters 1–16 are pure industry education — zero product pitch. The first 80+ pages stand on their own as a business guide. The last part shows what your shop looks like running on Kontrol OS™.

Part 1
The Industry Landscape

The $68B opportunity, the DTF revolution, the corporate-merch boom, and the technology reshaping every shop floor.

Part 2
Building Your Shop

Equipment essentials, manual vs auto, the first 30 days, and why spreadsheets quietly cap your growth.

Part 3
Art & Design

Vector vs raster, spot and simulated process, halftones, underbase, and working with designers without losing your mind.

Part 4
Production & Operations

Floor management, the 15-step pipeline, bottleneck hunting, and knowing exactly when to scale.

Part 5
Sales & Marketing

Pricing that actually holds margin, finding customers, art approvals, and new revenue streams.

Part 6
The Kontrol OS™ Ecosystem

How fragmented tools cost you money, and what changes when your whole shop runs on one system.

Every method explained

8+ industries.
Compared honestly.

Startup costs, margins, speed, volume sweet spots and best-use cases — laid out in real tables so you buy the right equipment the first time instead of learning the hard way.

Screen Printing

Plastisol, water-based, discharge and specialty inks. The workhorse for runs of 24+ pieces, at 40–65% margins.

Direct-to-Film (DTF)

Full color on any fabric, no pretreatment. The fastest-growing method in the shop — print, gang, press.

Direct-to-Garment (DTG)

Photo-realistic, full-color inkjet-to-textile. The right call for small runs and one-offs.

Embroidery

Thread-based decoration for polos, caps and jackets. Premium perceived value, premium price.

Dye Sublimation

Edge-to-edge prints bonded into polyester. Built for sportswear and all-over designs.

Heat Transfer Vinyl

Cut-and-press designs — glitter, metallic, holographic. Under $1K to start.

Signage & Banners

Wide-format, banner stands, vehicle wraps and window graphics. A whole profit center on its own.

Promotional Products

Pens, mugs, tumblers, bags and branded merch. A $26B+ market hiding in plain sight.

Who it's for

Read it. Print it.
Hand it to your team.

01
Just starting out

Choosing your first press, your workspace, the legal and financial basics, and exactly what to do in your first 30 days.

02
Running a shop

Color separation, the production pipeline, pricing that holds, and the floor habits that quietly decide whether you're profitable.

03
Scaling up

When to expand, how to hire, night shifts, outsourcing overflow, and the revenue streams most shops never bother to add.

Part of the ecosystem
Flight Manual™ is the field guide to the whole operating system.

It explains the industry. Kontrol OS™ runs it — one login, one bill, every tool your shop touches from quote to ship.

Explore all 26 →

Stop guessing.
Start reading.

100+ pages. 19 chapters. 8+ methods. $0. Drop your email, get the PDF.

Download free →See what's inside